Only Buziness "Dark Patterns vs Ethical UX : How Psychology Shapes User Experience and Trust in Digital Design " In the digital world, every click, swipe , and scroll is influenced by UX design psychology . But not all design serve the user. Some manipulate them . What are dark patterns ? Dark Pattern are design choices crafted to trick , coerce or mislead users into decisions they wouldn't consciously make . Common example include: - Hidden subscription (pre-checked boxes ) -Bait and switch (ads that mislead ) - Confirm shaming ("No thanks , I hate saving money ") - Roach motel (easy to sign up , hard to cancel ) These patterns exploit cognitive biases like inertia , fear of loss, and social pressure. While they may deliver short - term conversions, they erode trust, invite user backlash, and now face regulatory scrutiny under data protection laws like GDPR and CCPA . What is Ethical UX ? Ethical UX is user- centered design that guides without manip...